Rowan Spazzoli

Strategist. Lecturer. Consultant

The Friday Shoutout: Bookdash

Today’s Friday Shoutout goes to Bookdash, one of my favourite social organisations. Bookdash brings together creatives from across the country to write, design and illustrate culturally relevant, open source, African story books for children. (*see the picture description at the bottom of this post for my favourite Bookdash book)

Their website describes them as follows:

Children in South Africa need more books, but they cost too much purchased from publishers. The cheapest books have no publisher – then the only cost is printing. So our participants do the work of publishers in a single day. After that, anyone can get print runs sponsored and put finished books into the hands of children.

We believe every child should own a hundred books by the age of five. In South Africa, that means giving 600 million free books to children who could never afford to buy them. Every day we lose, more children grow up unable to read and write well, and to enjoy the worlds that books open up.

Their books are distributed are developed in 12 hour sprints (known as a bookdash) and then published on their app, website and printed for distribution. They’ve been able to distribute hundreds of thousands across the country in just the two or three years they’ve been around. And they have over 100 titles available.

A close friend of mine, Julia, runs Bookdash (almost singlehandedly) and has done the most phenomenal job. She’s too humble to ever take credit for it, but thanks to her this organisation has become a major game changer for child literacy in South Africa.

If you’d like to check out or support Bookdash, you can do so in the following ways:

Keep up the great work Julia and Team 🙂


Image was taken off the Bookdash Facebook page. I was going to use their logo but then saw this pic. Specifically, the child at the back, in front of the lady with the stripey red jersey, is holding my favourite Bookdash book. It’s called “My Dream in the Drawer” and I had exactly the same reaction as the child when I read the book for the first time 🙂

Blog: 221/365

Song of the day: Came here for love – Sigala

6 years, 1 year

Today I got a notification from WordPress that I’d been on the platform for 6 years. I remember setting up my first blog in my second year, just after exams. I had so much I wanted to write but never got to doing it

And yesterday I got a notification from my internet provider that my website (rowanspazzoli.com) is 1 years old. I kept it hidden from the world for 5 months. I was so scared people would judge.

But here I am. I’ve started consistently writing, which I set out to do 6 years ago. And my momentum keeps pushing me past the worry of judgement.

And I keep on going, one blog in front of the other.


Image was from some research I was doing today. Definitely my favourite tag line ever.

Blog: 217/365

Song of the day: Blur – Song 2

Just hit publish

Committing to writing a blog post every day has had some really unexpected benefits. As discussed in a previous post, one of these benefits is that I constantly reflect on my learnings throughout the day to find something to write about.

Another benefit that I realized today is that it has forced me to let go of perfection. Because I’m sending out a post every day, some might not meet my own standards.

Sometimes it feels like I should write more in depth, more thought through work. But I have to shake this feeling. I have to allow myself to feel uncomfortable.

It’s scary. But it’s getting easier. The momentum behind writing every day is pushing me to be more confident in my writing ability and in myself.

And I’m regularly surprised when people enjoy a post when I was uncertain about it.

So even if it isn’t perfect…

Just hit “publish”


Image was taken on a walk down the Liesbeek River today.

This post was inspired by Seth Godins blog today, which you can find here

Blog 47/365. Read more about my #365of25 journey here

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Finding and developing my (blogging) voice

Over the years I’ve attempted blogging a number of times. I have four or five blogs that have a couple of posts on them, and all of them have died out. So this is the first time that I’ve managed to blog consistently, and I think I have the momentum to sustain my writing.

Having overcome the hurdle of building a habit of writing, my next hurdle is finding and developing my blogging style. On this site I’m aiming to be a blend of personal-professional and academic-casual. However, I’m finding that striking this balance is quite difficult, and I tend towards professional/academic at times.

A previous blog of mine, that I had called “Parenthesis” was the opposite. The writing wasn’t very structured and most paragraphs would end in quirky comments set in brackets (kinda like this, but less forced). I enjoyed this style, but it was a bit too muddled for what I’m trying to achieve here.

I think that my style will develop in time, as I become more comfortable with writing. Additionally, as much as I’ve started to overcome it, the fear of my posts being out in public results in my writing being quite conservative. I don’t let myself be too weird, just in case a student or colleague of mine were to happy upon the site. Again, this will also develop with time.

My blogging inspirations

My ideal writing style would be a blend of my three favourite bloggers, with my own flavour coming through. The three bloggers below have inspired me to write and have had a significant influence on my thinking. They are:

  • Seth Godin – Seth is a business/marketing author who has written a number of best selling books. He was the person that inspired me to write daily. His blogs are sometimes less than 50 words, but contain such incredible nuggets of wisdom. My writing at the moment emulates him a little, but doesn’t have the same brevity
  • Tynan – Tynan is an adventure/writer/entrepreneur who lives the most incredible life. His blogs are always so interesting and are usually around building habits, travel and other cool things he’s doing. For example, he used to live permanently in a decked out RV, travelling the world (mostly spontaneously) with just a 50l backpack and recently he bought an island with 10 friends.
  • WaitButWhy – This blog is run by Tim Urban, and ultimately I’d like my writing style to be similar to his. It’s entertaining while still remaining  informative and interesting. His blogs are ridiculously long, so I might have to sprinkle a little Seth in to keep it brief

Over the course of the next few months, I’ll aim to develop my style into something that reflects me best.

I can’t wait to look back at in November next year and see how far I’ve come 🙂


Image is from last week Friday, when I had my chaotic day. I’d just been let on the plane because there was a free seat and I snuck a selfie on my way up the stairs. You can see just how happy I was to make it on to that flight

Blog number: 39/365

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